Peter Petrovski

Amazing blog that satirises the little absurdities of the advertising industry using choice quotes and stock photos. Check it out at the link

Brian Solis

The Alimeter Group has rocked the online advertising industry by publishing a report stating that more and more money is moving from the traditional media agenciestoward small ‘boutique’ agencies focusing on social media.

While it’s true that social media is underestimated in traditional media strategy, it should not be classified as a seperate field as it is an extension of existing media trying to capture the attention of the same people. Social media should be recognised as part of the overall media strategy in order to reach and engage consumers, as discussed by Brian Solis, new media thought leader. Click to read more.

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When it comes to CES and technology, there’s always buzz about what’s coming out, and people are always interested to follow the news.

Webtrends has been gauging which companies are trending the most during CES, to discover which brands are resonating with people in realtime.

“We really wanted to understand the conversation around CES,” said Marko Z. Muellner, director of marketing.

Often the stories that get the most air and ink come from the tastemakers — and are much the same, said Peter Yared, vice president of apps at Webtrends. “The beauty of the social measurement tool is that it’s just data.” - LA Times

Interestingly, Apple is the highest trending company even though they don’t have a presence at CES. It just goes to show how much of an influence they have on the tech industry, as everyone is comparing the products being announced to what Apple is doing.

Companies getting the most mentions by Thursday afternoon 

1. Microsoft, which wasn’t even among the top six in the last couple of days, has shot to the top of companies getting buzz. This seems to correlate directly with Steve Ballmer’s keynote address Wednesday evening.

2. Samsung was leading the pack earlier in the day but was bumped this afternoon by Microsoft.

3. Google: Android devices are making a sizable showing at CES this year — and are clearly getting lots of mentions online. At one point, Android phones had edged out iPhone mentions, according to Webtrends.

4. Apple: Even though Apple isn’t participating in the expo, people are comparing what’s being unveiled at the show with Apple products, Yared said. And those who develop accessories and the like for iPad, iPods and iPhones are showing their wares in Vegas.

5. LG: Earlier in the day and the week, LG topped the rankings.

Via LA Times

By Peter Petrovski

At CES today, Motorola have launched their tablet device - the Xoom. Questionable name aside, it packs Android, a dual core 1ghz processor (a whopping 2ghz total, for the math impaired of us), a 10.1 inch capacitative screen in a thin and leightweight chassis. What makes this tablet so much better than any other Android based tablet out there is the software - it’s running the as yet unreleased version of Android that’s optimised for tablets - Honeycomb, or Android 3.0.

This is great news as the operating system is completely optimised for tablets, no more half-baked skins and other tweaks to make Android usable on a big screen device. 

Some more specs via Gizmodo - 

There is also an HDMI output, 1080p HD video support, 720p video shooting, gyroscope, barometer, e-compass, accelerometer. It will be available in Q1 as just a 3G/Wi-fi device, but Q2 as a 4G LTE/Wi-Fi version. And they say you can upgrade the Q1 version to LTE. Oh and there’s Flash support.

By Peter Petrovski

Apple has just launched their long awaited App Store for Macs, where it opens with 1,000 apps already under it’s belt.  

If you’ve used the App Store on any of Apple’s iDevices, it’s pretty much the same experience - except on your computer. All the benefits such as easy to find apps using a central location, update notifications, ease of install and uninstall are here. 

The store lets users browse through new and hot apps, staff favorites and top charts to find the best apps available. App categories include Education, Games, Graphics & Design, Lifestyle, Productivity, Utilities and others - Mashable

Check out the official Apple link to download the Mac App Store.

Do you think this will be a success on par with the iOS App Store?

By Peter Petrovski

At the big Consumer Electronics Show currently underway in Vegas, Motorola unveiled their powerhouse of a smartphone, the Android-based Atrix. Besides the fact is features a whopping dual core 2ghz processor, it’s most amazing feature is that it can act as a desktop replacement. How it does this is by way of interfacing a screen, keyboard and mouse through a dock made for the Atrix. In dock mode, the phone launches an app on the big screen that acts as a desktop replacement operating system - a lightweight web-based ‘OS’ including an OSX-like dock of apps, a full-fledged Firefox browser and a file manager.

Even more amazing is that it saves the state you’re in, so once you undock the device you can access the same opened tabs and files on your phone and vice versa - it’s the continuous client dream brought to life.

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